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09 Apr

Preparing for a Performance: Practicing

by cconrad
in Performance
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pianopracticeIn my years of experience as a piano teacher, I can honestly say that the most challenging part of the recital isn’t the recital itself — it’s the preparation for it. Getting students to practice efficiently and well in preparation for a recital can seriously do me in. Here’s a few things I include as part of my students’ preparation for an upcoming performance:

-Technique: I try to include technique exercises that will enhance their recital piece. If a student is learning a sonatina filled with scales and trills, her warm-up exercises each week will emphasize building strength to play these scales and trills quickly, accurately, clearly and confidently.

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09 Feb

Motivating Your Students by Inspiring Them

by cconrad
in Marketing, Performance
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In a recent music teachers workshop, a professor from our local university’s music department gave an excellent presentation on the topic of motivating your students. I imagine this is something every studio owner struggles with, and since students who aren’t motivated have a tendency not to progress and not to enjoy what they’re doing, this can also affect student turnover.

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26 Dec

The Elevator Conversation

by admin
in Hiring Staff, Marketing, Program Development, Staff Management
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Recently I was at a doctor’s appointment and was asked what I do for a living. I told my doctor I taught piano. He was very interested and asked many questions, which is typically the response I get whenever I share about my profession. However, as I later reflected on the conversation, I thought that perhaps I could have been more savvy. I often get too wordy and perhaps go into details that are unnecessary and time-consuming.

The experience prompted me to brush up on my “elevator conversation.” An elevator talk is a powerful, compelling, but concise explanation of what you do (or if you are looking for a job, what you want to be doing). Additionally, it can be crafted for different audiences or events, such as interviews or conferences. Its title refers to the length of an elevator ride, meaning that it lasts for about 20 – 30 seconds. Within that time, one should be be able to give the “big picture” about their business that is memorable and clear, sparking curiosity. The goal is for the person with whom you’re speaking to say, “tell me more!”

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23 Nov

Giving Thanks to Your Customers

by admin
in Performance, Policies and Procedures, Program Development
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“Gratitude is the best attitude.” ~Author Unknown

The holiday season is a time for giving thanks. Do your customers really know how much you appreciate their business? What do you do to express your gratitude? In order to develop good customer service and build your brand, recognizing your clients for their loyalty goes a long way. Most businesses have some kind of special event, sale or special recognition for their customers. We, as studio business owners, are no different. When I first considered this, I asked myself the question and thought that I wasn’t doing much, but after some reflection, realized that I already do quite a bit – not to say that I can’t do more! There is always room for improvement!

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21 May

The Parent Conference

by admin
in Policies and Procedures, Program Development
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parent conference Since I opened up my studio ten years ago, I have required all parents to attend a year-end parent/teacher conference. The conference is always scheduled the week after spring term ends. This year it will be the first week in June. Every parent is required to attend in order to register for lessons in the next year. Parents sign up for 30-minute time slots per child. Students that are age 15 or older may join their parents but it is not required.

I really enjoy meeting with the parents to discuss how the year went, goals for next year, and areas that are in need of improvement. Another item of business in the conference is scheduling lesson times for the following year. Usually parents are thinking ahead and know what their child’s school and activity schedule will include. Some are already asking for lesson time changes in preparation for next year. For advancing students, it may be time to discuss and recommend a longer lesson time. This really helps in jump starting my planning for the fall and eases my job in August when putting together my final schedule.

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