A few months ago I wrote a blog post about ways to communicate with your customers. I will now focus on specific ways the Internet alone makes contact with our clients simple and effective. I firmly believe that keeping the lines of communication with our business contacts open not only results in a long-term relationship with our customers but also a more pleasant and effective relationship for all involved.
The Internet makes it simple to keep customers up-to-date on everything happening in your studio–events, continuing education, performance opportunities. Using the Internet to frequently communicate information lets customers know that you are an active and involved teacher.