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Studio Booking Software Articles

20 Sep

Too Much of a Good Thing

by admin
in Finances, Marketing, Policies and Procedures, Program Development, Uncategorized
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Problem

This year I am celebrating 10 years of being a music studio business owner. In 2002, I opened my studio and had 17 students within the first year. I now carry a load of about 40 private students. My dilemma is that I am completely full, teaching six days per week, but just a little stressed! After some attrition and a drop in enrollment about two years ago, I am once again at full capacity, which means that any prospective students must go on my waiting list.

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09 Sep

Maximizing Your Studio’s Earning Potential

by cconrad
in Facilities, Finances, Marketing, Program Development
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One of the challenges in scheduling piano lessons is that most of my clients are school aged children.  This means that by the time a student gets out of school and over to my home studio it is typically 4:00.  Most school aged children–especially the younger ones I tend to work with–are at their best if their lessons are over by 6:30 or 7.  And since we live in an area where people tend to go camping or skiing on the weekends (myself included), Friday and weekend lessons are not a viable option.  This means that I really only have about 12 hours of weekly teachable time (and income earning potential).

This past year, I’ve tried to get creative by expanding my studio offerings, and I have also observed many fellow studio owners in our area that have done the same.  Here are some ideas from my experience:

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04 Sep

New Features in August 2012

by admin
in Announcements
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The Fall season is here, and the new school year is beginning. Now is the time for you to implement your strategies for the new school year. Studio Helper is always willing to assist you, continuing to improve each month, thanks to your valuable feedback. And remember, you can contact our support department by phone Monday - Friday at 1-800-517-2811 ext.2 between the hours of...

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24 Aug

Business Cards are Old School…But They Work

by admin
in Marketing
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When I first opened my studio, I skipped many of the traditional marketing techniques — newspaper ads, direct mail, fliers around town.

Instead, I turned to technology (website, Facebook and Twitter) and relied heavily on word of mouth. However, there was one old school method that I did utilize, and still swear by to this day.

With all of the new technology at our fingertips today, business cards may seem like a thing of the past.  However, in my experience, they have been and continue to be extremely effective in making valuable connections (colleagues, clients and customers alike).  My personal business card strategy is completely DIY…but it works!

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21 Aug

Self-help Pedagogy: Part 3

by admin
in Performance, Program Development
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In the last of this three-part series, I will review ideas from Marienne Uszler’s book, That’s a Good Question…How to Teach by Asking Questions. To begin, start by examining your own teaching either by audio or video recording yourself, or by simply taking notes and being aware of how you interact with students by asking questions. Do you do all of the talking? Do you allow time for the student to answer? Do you listen to the student’s answer? What types of questions do you employ, closed or open?

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