09 Dec
A few months ago I wrote a blog post about ways to communicate with your customers. I will now focus on specific ways the Internet alone makes contact with our clients simple and effective. I firmly believe that keeping the lines of communication with our business contacts open not only results in a long-term relationship with our customers but also a more pleasant and effective relationship for all involved.
The Internet makes it simple to keep customers up-to-date on everything happening in your studio–events, continuing education, performance opportunities. Using the Internet to frequently communicate information lets customers know that you are an active and involved teacher.
The holidays are my favorite time of year, especially in the studio. I love working on festive pieces with my students and recording holiday songs for them to give as gifts. And of course, the break is refreshing not only for students, but for me as a teacher.
Communicating with parents can be scary and intimidating. After all, they are our bread and butter and we certainly want to keep them happy. However, they deserve to know exactly how their children are proceeding at all times in their musical studies. There are many ways to handle sharing your evaluation of a student with their parents. Phone calls, emails, letters, conferences, and weekly progress reports can be done. This year I have vowed to do an even better job of connecting with parents.